Car Show Event | Iola Car Show | Wisconsin Car Show
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Iola Old Car Show, Inc.

A 501(c)(3) non-profit leveraging the power of vehicles to create memories and transform lives.

Iola Car Show Logo

Iola Car Show

Iola 2026

July 9th - 11th

Iola

Wisconsin

$20 for 1-day Admission

$30 for 3-day Admission

Cash & Credit Card Accepted at All Gates

Gates open at 7 AM
Show ends after Concerts 

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Iola 2026 is...
America's Car Show & Swap Meet!

We’re excited to officially unveil the 2026 Iola Car Show and Swap Meet poster and theme, and this one is extra special. As our nation celebrates America’s 250th birthday, the Iola Car Show and Swap Meet is proud to roll out the theme: “America’s Car Show & Swap Meet.

This year’s theme vehicles will highlight the colors and spirit of our country, featuring:

  • Red, White, and Blue Vehicles 1995 and older

  • Military vehicles

These vehicles will come together in a patriotic tribute that honors American ingenuity, history, and horsepower!

And that’s not all—there’s a special themed display in the works that we’re keeping under wraps for now. Details will be released at a later date, but trust us… it’ll be worth the wait. Thank you for being part of what makes Iola truly America’s Car Show & Swap Meet. We can’t wait to celebrate this milestone year with you.

Special Guests

Derek Bieri

Derek Bieri, the face of Vice Grip Garage, is a fan-favorite YouTube creator known for reviving long-forgotten vehicles and driving them home against all odds. This marks his 4th year appearing at our show, and his hands-on, down-to-earth love of classic cars keeps crowds coming back for more!

Patrick Duffy & Linda Purl

Patrick Duffy and Linda Purl are beloved television and film actors, best known for iconic roles in series like Dallas and Happy Days, along with decades of work on stage and screen. Appearing together, they bring classic star power and timeless Hollywood charm to the show.

Shaun Umscheid

Shaun Umscheid—better known as the “What? Nooo Waaay!” guy—is a viral car-show personality famous for his over-the-top reactions to incredible builds. His genuine excitement and big-energy enthusiasm have made him a fan favorite across the car community.

Emily & Aaron Reeves

Emily and Aaron Reeves of Flying Sparks Garage have been staples of the car show for several years, known for their hands-on builds, metal fabrication, and down-to-earth garage know-how. Their craftsmanship, humor, and genuine love of cars make them a longtime fan favorite year after year!

Millennials & JDM Fans — This One’s for You... Sung Kang is coming to Iola!

 

Known worldwide as Han from the Fast & Furious franchise, Sung Kang brings real car culture to the screen and beyond. He’ll be appearing at the Iola Car Show as he promotes his upcoming independent film, Drifter, set for release in the U.S. this spring.

Drifter is Sung’s love letter to the car community — a story rooted in passion, craftsmanship, and the emotional bond between driver and machine. And yes, the car’s name is Lola, which feels anything but coincidental. Much like Iola itself, Drifter celebrates community, culture, and preserving what makes car enthusiasm real.

This appearance is something special. Sung isn’t just stopping by — he’s sharing a film built from the ground up by car people, for car people. If JDM culture, independent film, and meaningful automotive storytelling speak to you, this is your moment.

Check out more details at 
https://www.driftermovie.com/

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The Iola Car Show is one of America’s greatest auto events!  

With 2,500 show cars, 4,000 swap spaces, 1,600 campsites, 350 for sale car corral spaces and some of the best food anywhere, there’s something for everyone to enjoy. The event offers free parking, free admission for children 12 and under, and affordable fun for the whole family. Be sure to check out the special guests, concerts, pin-up contest, unveilings, and other ceremonies throughout the event! 

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